Raising the benchmark of creativity and technical skills for all hair professionals. For more than 130 years, Wella Professionals has been dedicated to serving the salon industry with exceptional color products, technological advancements, and a range of products which deliver vibrant, shiny results.

Experience a new level of hair care and hair color with professional hair products from Wella Professionals. After a trip to our hair salon, your hair not only looks fantastic, it feels fantastic too. That’s because our salon formulas are specially designed for superior care and styling.

Wella Koleston Perfect

Reformulated and revolutionized, the new Koleston Perfect with ME+ delivers the ultimate color and client care, setting the standard for expertise and creativity in hair color. Marking Wella Professionals’ biggest color innovation in 130 years, the New Koleston Perfect is the color that changes everything.

Koleston Perfect is trusted daily in over 100,000 salons worldwide to deliver pure, balanced color results and supreme hair care. With the highest quality ingredients – and now incorporating ME+ – Koleston Perfect’s comprehensive palette of colors offers less damage to hair, while considerably reducing the risk of developing a new hair color allergy.

Wella Color Touch

Low commitment, ammonia free, multi-dimensional demi-permanent hair color for clients who like to change their tone more regularly. Color Touch emulsion allows precise development of professional hair color.